{"id":5001,"date":"2016-10-11T12:58:55","date_gmt":"2016-10-11T10:58:55","guid":{"rendered":"http:\/\/cienciagandia.webs.upv.es\/en\/2016\/10\/ciencia-para-todos-los-publicos-en-la-xii-semana-de-la-ciencia\/"},"modified":"2017-10-24T18:59:22","modified_gmt":"2017-10-24T16:59:22","slug":"science-for-everyone-at-the-xii-science-week","status":"publish","type":"post","link":"https:\/\/cienciagandia.webs.upv.es\/en\/2016\/10\/science-for-everyone-at-the-xii-science-week\/","title":{"rendered":"Science for Everyone at the XII Science Week"},"content":{"rendered":"

An exhibition<\/strong> on the deep ocean, environmental education workshops<\/strong>, scientific monologues<\/strong> and conferences<\/strong> on multimedia technology, tourism, the Valencian coast, ultrasound, digital communication or 5G networks are part of the full program we have prepared for the XII Week Science<\/strong>.<\/p>\n

Like every year here at the Campus Gandia of the Universitat Polit\u00e8cnica de Val\u00e8ncia<\/strong>, we have organized activities with the best of the best in research<\/strong> and scientific dissemination<\/strong>. And we do it in an approachable manner for everyone interested in science or the fields of knowledge to be featured.<\/p>\n

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CONFERENCE | Experiential Tourism: Great Expectations for the Tourist and a Great Challenge for the Destination<\/strong><\/p>\n

* October 21st | 7:30 PM | Casa de la Marquesa, Gandia<\/em>
\n\"maria-jose-vinals-campus-gandia\"<\/p>\n

Although traditional vacation packages are made up either of recreational activities or passive sightseeing tours, the new trends in tourism are aimed at “experiences”\u00a0 that more and more travellers seek.<\/p>\n

This new paradigm in tourism will be address at the conference given by Mar\u00eda Jos\u00e9 Vi\u00f1als<\/a><\/strong>, Full Professor of Geography at the Universitat Polit\u00e8cnica de Val\u00e8ncia (UPV).\u00a0 She will present the keys to designing experiential products based on emotions, analyzing the factors that influence it before, during and after the visit to the destination. “The future lies in the experience of the place and in the memorable emotions that accompany us the rest of our lives,” said Vi\u00f1als.<\/p>\n

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CONFERENCE |\u00a0The Sea: An Endangered Treasure<\/strong><\/p>\n

* October 28th \/ 7:30 PM \/ Casa de la Marquesa, Gandia<\/em><\/p>\n

\"miguel-rodilla\"Climate change in the oceans and coastlines is responsible for the rise in water temperatures, increased salinity, lower the pH, higher sea levels, changes in wave intensity and unusual extreme events.<\/p>\n

In the conference that will be given by Miguel Rodilla<\/strong><\/a>, Doctor in Marine Biology\u00a0 and Director of the Masters Program in Environmental Assessment and Monitoring of Marine Ecosystems of the UPV, the ecological consequences of these changes will be analyzed. Some of the consequences are, “the increase in invasive species, mass slaughter of vulnerable species and changes in the structure and functioning of theMediterranean ecosystems”, warns the research scientist.<\/p>\n

In addition, Rodilla implores us not forget that the ecological consequences will have “serious economic and social repercussions.”\u00a0Finally measures will be discussed to adapt and mitigate these processes.<\/p>\n

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EXHIBITION | A Sea of Data<\/strong><\/p>\n

November 3rd to 30th \/ Multipurpose Room in the\u00a0 CRAI – Campus Gandia<\/em><\/p>\n

\"un_mar_de_datos_exposici\u00f3n_csic_Campus_de_Gandia\"This exhibition, organized by the Higher Council for Scientific Research – CSIC<\/a>, presents to the general public some of the most important discoveries made so far in the Malaspina project<\/a> in a visually appealing way.<\/p>\n

On December 15, 2010, more than 250 researchers aboard the oceanographic research vessels, Hesp\u00e9rides and Sarmiento de Gamboa, began an expedition that took them around the world in different stages over a nine-month period. The objective was to understand the impact of global change on the ocean and explore its biodiversity, especially in the deep ocean.<\/p>\n

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CONFERENCE|\u00a0Communication in the Digital Age: “If You’re Not on Google, You Don’t Exist”<\/strong><\/p>\n

* November 4th \/ 7:30 PM \/ Casa de la Marquesa, Gandia<\/em><\/p>\n

\"Marga
\nThe world has gone digital, at least in this part of the globe, where it is increasingly important to carve a good digital reputation and have the internet talk about us. The media, relationships, teaching, communication … everything has undergone a digital transformation.<\/p>\n

Dr. Marga Cabrera<\/a><\/strong>, professor of Audiovisual Communication at the Universidad Polit\u00e9cnica de Valencia and director of Comunica2 conference, will review the revolution we have been experiencing these last few years and will reflect on its affects on us and how to adapt to the changes of the digital generation. These changes affect the majority of us. “You don’t need to be a soccer star or a famous singer, everyone needs to be well positioned in Google and not miss out on opportunities,” says Cabrera.<\/p>\n

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WORKSHOPS | Environmental Education<\/strong><\/p>\n

November 8th and 9th \/ from 10:00 to 11:30 AM \/ Campus de Gandia<\/em><\/p>\n

\"talleres<\/p>\n

As is now customary in Science Week, Campus Gandia has prepared a series of workshops on environmental education given by students of the Bachelor’s Degree in Environmental Science<\/a><\/strong>s aimed at pre-university students<\/p>\n

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CONFERENCE | Immersive and Interactive Multimedia Systems Applications<\/strong><\/p>\n

November 10th \/ 12:30 PM \/ Aula Magna of the Campus de Gandia<\/em><\/p>\n

\"iim-campus-gandia-upv\"<\/p>\n

Virtual reality, video games or smart TV will be the focus of the conference given by the\u00a0Immersive Interactive Media R&D Group<\/strong><\/a>,, a\u00a0 Gandia Campus research group made up by researchers from different areas and led by Dr. Fernando Boronat.<\/p>\n

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SCIENCE MONOLOGUES | Big Van, Scientists on Wheels<\/strong><\/p>\n

November 11th \/ 12:00 PM \/ Aula Magna, Campus de Gandia<\/em><\/p>\n

\"BIG<\/p>\n

Big Van<\/a> \u00a0is a group of science geeks who explain their own scientific experiments in a very peculiar way: through humor. With their stand-up comedy routines, these scientists take the stage in true “comedy club” style, with a show for all audiences. Last year<\/a> we had the opportunity to laugh and learn a lot with them.<\/p>\n

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CONFERENCE| The Future of Mobile Communications. 5G networks<\/strong><\/p>\n

* November 8th \/ 7:30 PM \/ Casa de la Marquesa, Gandia\"jose-francisco-monserrat\"<\/em><\/p>\n

The revolution in this field has been spectacular in the last three decades, but do we really know how mobile communications work?<\/p>\n

In the lecture given by\u00a0 Dr. Jose F. Monserrat,<\/strong><\/a> professor at the UPV, the basic operation of wireless communication systems will be discussed, with a historical overview of the evolution of mobile systems from the 90s to today. In recent times, the focus has been on 5G and everything that this mobile technology can offer. “It is expected to significantly improve current communications, primarily wireless, and allow a wide range of communication application between machines, areas such as healthcare, road safety, industrial automation and augmented reality,” explained Monserrat.<\/p>\n

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CONFERENCE |\u00a0Ultrasonics: The Silent Revolution<\/strong><\/p>\n

* November 25th | 7:30 PM | Casa de la Marquesa, Gandia<\/em><\/p>\n

\"paco-camarena-baja\"Until recently, the human body, opaque by nature, could only be studied scientifically by palpation, the use of scalpels or X-rays. However, in the middle of the last century, thanks to advances in electronics, computing and piezoelectricity, it became transparent and were able to determine the contours of structures, internal movements, blood flows, density, hardness, sizes… And not just see it, also act on it.<\/p>\n

Paco Camarena Femen\u00eda<\/strong><\/a>, professor and researcher at the Department of Applied Physics of the UPV and director of the IVIO chair will take us through this fascinating story: the revolution that has introduced ultrasonic technology to modern medicine and the physical phenomena underlying the most popular harmless, non-polluting and non-invasive devices used in health centers and hospitals around the world.<\/p>\n

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* Conference pertaining to the programming of the 5th Cycle Science and Technology in the Safor and XII\u00a0 Science Week at Gandia Campus. The conferences are co-organized by the CEIC Alfons the Vell and Campus Gandia of the Universitat Polit\u00e8cnica de Val\u00e8ncia and subsidized by the Propostes d’Accions Culturals PAC 2016 grant.<\/em><\/p>\n

SCIENCE WEEK AT CAMPUS GANDIA<\/strong><\/p>\n